The "Remarkable Mouth" radio station commercials from 1980 were the most talked about TV ads during my entire career. Beautiful women lip-synced a station aircheck with machine gun precision. The announcer would say "You have a remarkable mouth." The woman would respond "(featured station) is a remarkable radio station." Clean. Effective. Memorable. Here's the Louisville version that was used in the late 90s by hip hop giant B96. Cincinnati album rock station WEBN was in early on the concept in the 80s. Almost every major city in America had a local radio station using the syndicated concept. Eventually, of course, the women were asked to go shirtless. Even Canada jumped in, you hosers. More than 25 years after the Remarkable Mouth series first aired, stations started bringing
Howard Stern pays respect to Bob Grant on his first retirement from radio in 2006. Grant eventually returned to radio for a few years. Stern told Grant that he holds him "in high regard" and that he never understood why Grant's career didn't break open nationwide like Rush Limbaugh's. Great radio chatter here. Bob Grant died in January 2014 after a phenomenal career in the nation's #1 market.